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11:00

Search Engine Journal (Jenn Mathews)

read What Is Rank Transition & What Does It Mean for SEO? by @SEOGoddess Learn what rank transition is, according to Google's Ranking Documents patent, and what it means for SEO.The post What Is Rank Transition & What Does It Mean for SEO? by @SEOGoddess appeared first on Search Engine Journal.
09:46

Arobasenet.com (noreply@blogger.com (Noel Nguessan))

read Finalement, Chrome ne bloquera pas les adblockers Le mois dernier, Google avait annoncé qu’il envisageait d’ajouter un anti-bloqueur de pub à son navigateur Chrome. Lire la suite » ---
09:30

Webmarketing & co'm (Lotfi Benyelles)

read L’ordinateur qui écrit des pages de ventes plus persuasives qu’un humain Un ordinateur peut-il vous écrire une lettre de vente persuasive ou une landing page captivante ? En octobre dernier, le copywriter américain Neville Medhora posait cette question sur son blog. Oui jusqu’à un certain point selon lui... ... Cliquez sur le titre pour la suite...
08:30

Agence web 1min30, Inbound marketing et communication digitale à Paris (Jérémie Dornbusch)

read Quels KPI choisir pour mesurer les performances de son marketing digital Les KPI sont très utilisés dans le pilotage des sites internet et le marketing digital. Chaque structure est unique et la stratégie marketing doit l’être aussi. Il faut choisir et […]
08:16

Actualité Abondance (Olivier Andrieu)

read Correcteur orthographique et SEO (2ème partie) – Vidéo SEO numéro 114 La semaine dernière, nous avons décrit les différents modes de de fonctionnement du correcteur orthographique de Google. Il nous faut maintenant réfléchir à la meilleure façon de se positionner sur d'éventuelles fautes d'orthographe ou de frappe. Ou pas... C'est à vous de faire le choix qui vous convient le mieux. On connait tous le correcteur […] L’article Correcteur orthographique et SEO (2ème partie) – Vidéo SEO numéro 114 est apparu en premier sur Abondance.
07:06

Emarketinglicious (Isabelle Mathieu)

read Facebook Ads: 10 Erreurs Fréquentes chez les Débutants Voulez-vous améliorer votre stratégie Facebook Ads? Alors, vérifiez si vous commettez une ou plusieurs de ces erreurs et apprenez comment les rectifier.
07:00

Search Engine Journal (WordStream)

read Turn Site Visitors into Sales with WordStream’s CRO Toolkit by @wordstream Boost your website's conversions with the help of WordStream’s CRO Toolkit.The post Turn Site Visitors into Sales with WordStream’s CRO Toolkit by @wordstream appeared first on Search Engine Journal.
06:03

ConseilsMarketing.fr (Frederic Canevet)

read Les clés pour aligner (enfin) le Marketing et les Ventes ! Comment aligner les ventes et le marketing ? Alexandre Barthel de WebHelp nous donne justement les principales étapes pour aligner les démarches Marketing et Commerciale. Avant de commencer, rappelons la définition de l’alignement marketing – ventes : c’est la collaboration et la coordination étroite et équilibrée entre le Service Marketing et le Service Commercial. Cela […]The post Les clés pour aligner (enfin) le Marketing et les Ventes ! appeared first on ConseilsMark
03:12

Search Engine Journal (Matt Southern)

read New Features Possibly Coming to Google Search Console by @MattGSouthern These new features are likely on the way to Google Search Console, according to code discovered in the interface.The post New Features Possibly Coming to Google Search Console by @MattGSouthern appeared first on Search Engine Journal.
01:39

SEO by the Sea (Bill Slawski)

read Context Clusters in Search Query Suggestions unsplash-logoSaketh Garuda Context Clusters and Query Suggestions at Google A new patent application from Google tells us about how the search engine may use context to find query suggestions before a searcher has completed typing in a full query. After seeing this patent, I’ve been thinking about previous patents I’ve seen from Google that have … Continue reading "Context Clusters in Search Query Suggestions" The post Context Clusters in Search Query Suggestions appeared first
Feb 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Daily Search Forum Recap: February 18, 2019 Here is a recap of what happened in the search forums today...
Feb 18

Search Engine Journal (Matt Southern)

read Google Explains How it Weeds Out Disinformation in Search Results by @MattGSouthern Google published a 30-page white paper with details about how the company fights disinformation in Search, News, and YouTube.The post Google Explains How it Weeds Out Disinformation in Search Results by @MattGSouthern appeared first on Search Engine Journal.
Feb 18

Quick Sprout (Lars Lofgren)

read Best Google Analytics Plugins for WordPress – (Review Updated for Winter of 2019) How much do you know about your website? It may sound like a simple question, but you’d be surprised how many people aren’t able to answer it. Sure, you probably know everything about the layout, design, content, and navigation on your site. But I’m referring to your website’s performance. Here’s the thing: Unless you’re bombarded [click to continue...]
Feb 18

Search Engine Journal (Sam Hollingsworth)

read Should We Write Content for People or Search Engines? by @searchmastergen Should you write content for people or content that's designed to rank in search engines? Find the answer here.The post Should We Write Content for People or Search Engines? by @searchmastergen appeared first on Search Engine Journal.
Feb 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google May Treat Figcaption As Caption For Images Google's John Mueller responded to questions on Reddit about the figcaption tag for figurines. The NY Times uses it for their images and SEOs want to know how Google treats it. Google does read the content within figcaptions but they don't treat it as alt text, they treat it as a caption.
Feb 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Ads Fixes Data Leak From Ad Preview & Diagnosis Tool On Friday Google Ads started to leak some data about their search ads within the Ad Preview & Diagnosis Tool. It would show ad score, the bid ECPM, Fmt ECPM, the number of rejections and more data. Google eventually fixed the issue later on Friday but here is a screen shot from one of the ads that were leaked.
Feb 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Search Algorithm Updates Continue Through Weekend The chatter has not simmered down that much from the February 12/13th Google algorithm update chatter. In fact, it picked up on the 14th, 15th and continued through the weekend through today. Some are saying they are seeing some reversals of the update on the 13th.
Feb 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read No Google Logo On President's Day However Bing & Yahoo Do Celebrate Today is President's Day in the United States of America. Banks, the post office and some businesses are closed today to celebrate. And Bing and Yahoo have special logos or themes on their home page to honor the past Presidents. Google, however, does not, which is honestly nothing new but makes me scratch my head every year.
Feb 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Conference Bike
Feb 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Discover Feed Data Coming To Google Search Console Performance Report? Google may be working on bringing data from the Google Discover feed to the Google Search Console Performance reports. Last week, Olivier Perbet and JR Oakes found that Google leaked by accident that they may be showing this data soon. The screen shot below was triggered when you tried to access /search-console/performance/discover.
Feb 18

Search Engine Journal (Virginia Nussey)

read 6 Things Marketers Should Know About Facebook’s App Integrations by @virginianussey Here's what every marketer should know about the coming integration of Facebook Messenger, Instagram, and WhatsApp.The post 6 Things Marketers Should Know About Facebook’s App Integrations by @virginianussey appeared first on Search Engine Journal.
Feb 18

Tout sur le Webmarketing pour PME et TPE (Benoit Lefèvre)

read TPE et marketing digital : Une opportunité de business Dernièrement au salon des entrepreneurs de Paris, j’ai rencontré une ancienne directrice commerciale dans le secteur énergétique qui m’a dit : « Le dirigeant de TPE est un couteau suisse. Il doit tout gérer. Mais, il doit se débrouiller avec 4 lames seulement… « . Elle a raison. Elle vient de créer son entreprise et travaille […] L’article TPE et marketing digital : Une opportunité de business est apparu en premier sur Neocamino.
Feb 18

Online Marketing Blog (Lee Odden)

read Break Free of Boring B2B with Interactive Influencer Content The post Break Free of Boring B2B with Interactive Influencer Content appeared first on Online Marketing Blog - TopRank®.
Feb 18

Search Engine Journal (Loren Baker)

read How to Develop an Effective PPC Strategy to Create Profitable Campaigns [Webinar] by @lorenbaker Want to create and implement a sustainable PPC strategy that drives more profits? Learn how at our next webinar.The post How to Develop an Effective PPC Strategy to Create Profitable Campaigns [Webinar] by @lorenbaker appeared first on Search Engine Journal.
Feb 18

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Ben Wood)

read Using automation to boost PPC performance Learn how automating bid management, scripts, error checking, reporting and ad copy can help marketers harness the power of automation to succeed in the fast-paced world of PPC. Please visit Search Engine Land for the full article.
Feb 18

Get Elastic Ecommerce BlogGet Elastic Ecommerce Blog (Vikash Kumar Chaudhary)

read 5 steps to prevent ecommerce fraud This article highlights five steps to preventing and reducing malicious behavior on your site that can lead to ecommerce fraud. The post 5 steps to prevent ecommerce fraud appeared first on Get Elastic Ecommerce Blog.
Feb 18

Search Engine Journal (Roger Montti)

read Googler on How to Recover from Medic Update by @martinibuster A Googler answers the question of how to recover from Google's Medic Update.The post Googler on How to Recover from Medic Update by @martinibuster appeared first on Search Engine Journal.
Feb 18

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Joe Martinez)

read Learn how Google and Bing audience targeting improves campaign performance At SMX West, Christi Olson and Brooke Osmundson covered a variety of ways PPC marketers can use audiences in Bing and Google to improve campaign performance. Here are the big takeaways. Please visit Search Engine Land for the full article.
Feb 18

Arobasenet.com (noreply@blogger.com (Noel Nguessan))

read Etude : La fonctionnalité AMP augmente le trafic organique Une étude récente sur l'impact des pages mobiles accélérées (AMP) sur les performances de recherche montre une corrélation positive entre l'AMP et le trafic organique. Lire la suite » ---
Feb 18

Webmarketing & co'm (Sylvain Lembert)

read Quand digital et marketing classique fusionnent ! Aujourd’hui, la frontière entre le digital et le marketing classique est de plus en plus mince. Avec la présence du numérique dans le quotidien, il est désormais aisé, même pour les PME, de proposer une expérience digitale connectée à ... Cliquez sur le titre pour la suite...
Feb 18

Arobasenet.com (noreply@blogger.com (Noel Nguessan))

read Google Chrome va rendre le mode Incognito indétectable Google veut rendre plus difficile pour les sites Web visités de détecter que vous utilisez le mode Incognito (ou mode navigation privée) de Chrome. Lire la suite » ---
Feb 18

Stone Temple Consulting - Digital Marketing Excellence (Eric Enge)

read Why User Discovery Experience Is Now Vital to SEO – Here’s Why #202 Google is no longer just a search engine; it’s a discovery engine as well. The question for brands and sites today is: are you worth discovering? In this episode of the popular Here’s Why digital marketing video series, Eric Enge explains what a discovery engine is and why SEOs should be optimizing not just for... Read More >
Feb 18

Agence web 1min30, Inbound marketing et communication digitale à Paris (Mathieu Janin)

read Nouvelle formation Inbound PR : boostez votre employabilité en devenant spécialiste Inbound PR 1min30 inaugure un nouveau cycle de formation destinée aux spécialistes RP. Lancée en partenariat avec Cision, cette formation unique en Europe comble les faiblesses du secteur professionnel des relations publiques […]
Feb 18

Actualité Abondance (Olivier Andrieu)

read Goossips : Sites de test et Balise Meta Robots Noindex Quelques infos sur Google et son moteur de recherche, glanées ici et là de façon officieuse ces derniers jours, avec au programme cette semaine quelques réponses à ces angoissantes questions : Un site de test, non indexé par Google, peut-il faire l'objet d'une propriété Search Console ? Est-il efficace de "switcher" souvent le contenu de […] L’article Goossips : Sites de test et Balise Meta Robots Noindex est apparu en premier sur Abondance.
Feb 18

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Robin Kurzer)

read Marketers can now view Shopping Campaigns in Bing Ads search terms reporting The updated reporting grid also includes an Added/Excluded keywords column. Please visit Search Engine Land for the full article.
Feb 18

ConseilsMarketing.fr (Frederic Canevet)

read 3 tunnels de vente ultra-efficaces pour vendre sur internet J’ai le plaisir de recevoir Aurélien Amacker, Blogueur et Entrepreneur, et créateur de Systeme.io, un outil de création de tunnels de ventes spécialement dédié pour les Web Marketeurs qui veulent un outil simple tout en 1. Dans cet article, Aurélien explique pourquoi et comment mettre en place 3 tunnels de vente (upsell, crossell et offre […]The post 3 tunnels de vente ultra-efficaces pour vendre sur internet appeared first on ConseilsMarketing.com.
Feb 18

Webmarketing et webmastering (Maurice Largeron)

read Ranxplorer un outil d’optimisation de référencement naturel pas comme les autres L’article Ranxplorer un outil d’optimisation de référencement naturel pas comme les autres est apparu en premier sur Formation webmarketing.
Feb 18

Moz Blog (scott.taft)

read Build a Search Intent Dashboard to Unlock Better Opportunities Posted by scott.taftWe've been talking a lot about search intent this week, and if you've been following along, you’re likely already aware of how “search intent” is essential for a robust SEO strategy. If, however, you’ve ever laboured for hours classifying keywords by topic and search intent, only to end up with a ton of data you don’t really know what to do with, then this post is for you. I’m going to share how to take all that sweet keyword data you’ve categorized, put it into a Power BI da
Feb 18

Moz Blog (rjonesx.)

read Detecting Link Manipulation and Spam with Domain Authority Posted by rjonesx.Over 7 years ago, while still an employee at Virante, Inc. (now Hive Digital), I wrote a post on Moz outlining some simple methods for detecting backlink manipulation by comparing one's backlink profile to an ideal model based on Wikipedia. At the time, I was limited in the research I could perform because I was a consumer of the API, lacking access to deeper metrics, measurements, and methodologies to identify anomalies in backlink profiles. We used these techniques in spottin
Feb 17

Tutos SEO Romantique (xavfun)

read Référencement Google : le livre « Référencement Google mode d’emploi » un livre d’Olivier Andrieu destiné aux débutants en SEO pour tout savoir sur Google ! Référencement Google : le livre Non vous ne rêvez pas, j’ai lu un livre !!! Bon, ce n’est pas n’importe quel livre, mais un livre écris par Olivier Andrieu, c’est même la 3ème édition de ce […] Cet article Référencement Google : le livre est apparu en premier sur Tutos SEO Romantique.
Feb 17

ConseilsMarketing.fr (Frederic Canevet)

read Comment télécharger une vidéo Wistia ? Dans cet article je vais vous expliquer comment télécharger une vidéo Wistia, même si vous n’avez pas d’option de téléchargement sur la page. En effet, Wistia.com est l’un des services de streaming de vidéo les plus appréciés par les marketeurs, car il offre énormément d’options très pratiques pour les marketeurs (appels à l’action inclus…). Cependant […]The post Comment télécharger une vidéo Wistia ? appeared first on ConseilsMarketing.com.
Feb 17

Blog Business / WebMarketing / Management (Matthieu)

read App Mobile : Ce que nous apprend le succès de Saint-Gobain avec son application B2B « MyGlassolutions » Comme tout le monde, je suis certain que vous avez déjà entendu le terme « mobile first« … Il faut avouer que cela est resté un buzzword pendant longtemps. Mais désormais, les entreprises considèrent vraiment le petit écran comme un véritable sujet [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
Feb 17

Search Engine Journal (Matt Southern)

read Study Shows AMP Can Lead to Increase in Organic Search Traffic by @MattGSouthern A study on the impact of accelerated mobile pages on search performance shows positive correlation between AMP and organic traffic.The post Study Shows AMP Can Lead to Increase in Organic Search Traffic by @MattGSouthern appeared first on Search Engine Journal.
Feb 17

Search Engine Journal (Matt Southern)

read Google’s John Mueller Explains Why Expired Product Pages May Become Soft 404s by @MattGSouthern Google's John Mueller addressed an issue site owners might run into where expired product pages are reported as soft 404s.The post Google’s John Mueller Explains Why Expired Product Pages May Become Soft 404s by @MattGSouthern appeared first on Search Engine Journal.
Feb 15

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Daily Search Forum Recap: February 15, 2019 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...
Feb 15

Conversation Marketing from Portent, Inc: Internet Marketing with a Twist of Lemon (Ian Lurie)

read How To Write A Great Product Description Page Every web-browsing human being reads a product description, almost every day. Most product descriptions are eye-bleeding horrors of lousy copy and unclear information. That means some of the most-read digital content is some of the worst. We can do better. This is my sort-of-system for better product descriptions. Use as you see fit. Two Kinds […] The post How To Write A Great Product Description Page appeared first on Portent.
Feb 15

Quick Sprout (Lars Lofgren)

read How to Create a Website in 120 Minutes — Step-by-Step Creating a website used to be a massive project. And expensive too. Everything had to be built by hand and businesses needed to work with an online marketing agency that would charge them tens of thousands of dollars to build the site. If you wanted a professional-looking site, that was your only option. Things have [click to continue...]
Feb 15

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Digital Marketing Depot)

read How to Prepare for a Successful Marketing Analytics Implementation Live Webinar: Tuesday, February 26, at 1:00 PM ET (10:00 AM PT) Please visit Search Engine Land for the full article.
Feb 15

Search Engine Journal (Sam Marsden)

read The Latest Google Search Console Updates: What You Need to Know by @sam_marsden Search Console is rapidly evolving. Find out everything you need to know about all of the latest feature changes here.The post The Latest Google Search Console Updates: What You Need to Know by @sam_marsden appeared first on Search Engine Journal.
Feb 15

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google: Don't Break The Rules Even If Competitors Are Google's John Mueller at least twice this week had to respond on Twitter suggesting that SEOs do not break the rules, go against the Google webmaster guidelines, simply because others are getting away with it.
Feb 15

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read John Mueller & Google Webmaster Office Hangouts Move Off Google+ With the closure of Google+ just around the corner, Google's John Mueller is experimenting with ways to communicate new up and coming webmaster office hour hangouts on YouTube Live. Previously he used Google+ to collect the questions, before that there was a feature called Google Moderator and now there is not much.
Feb 15

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google News Search Related Coverage Expandable Snippet Carousel Here is a GIF of what I think is a new form of snippet feature in the Google News mobile search results. You can see how under the snippet, there is a link to expand to show "related coverage." When you click on it, it expands and shows more stories in a carousel interface.
Feb 15

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Valentine's Day Breakfast
Feb 15

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Flights Search Results Box Drops When you do flight related queries for travel, often you would see a search box at the top showing the vertical search feature from Google Flights. Well, it seems the number of times that box shows up has significantly dropped over the past 24 hours.
Feb 15

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Search Buzz Video Recap: Google Algorithm Update, Google Assistant Ads, Indexing API, Reviews, Local & More I went fast, covered a lot, really fast, sorry - I forgot to slow down but hopefully you can play this video in slow motion? I covered the Google search algorithm tremors from this week...
Feb 15

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Barry Schwartz)

read Bug with Ad Preview and Diagnosis Tool showing ad scores and more data The Google ad diagnosis tool is currently down after showing data it should not have been showing. Google is investigating the issue. Please visit Search Engine Land for the full article.
Feb 15

Search Engine Journal (Jeremy Knauff)

read What a Health Crisis Taught Me About Business by @jeremyknauff A mystery health crisis nearly killed me and my business. Here's what I learned about business from my battle.The post What a Health Crisis Taught Me About Business by @jeremyknauff appeared first on Search Engine Journal.
Feb 15

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Detlef Johnson)

read Using Google Search Console to manage ‘search enhancement’ validation errors and employing the API In this wrap-up of our series on Google Search Console, get tips on the most productive uses of the GSC API. Please visit Search Engine Land for the full article.
Feb 15

Tout sur le Webmarketing pour PME et TPE (Adrian)

read Choisir ses mots clés : les 3 critères à prendre en compte Bien choisir vos mots clés est la première étape d’un référencement naturel réussi. Les mots clés sont des « expressions clés » en fait. L’important n’est pas de faire une liste de mots que vous mettrez sur votre page mais de choisir une expression clé qui sera le sujet de votre page et sera donc répétée tout […] L’article Choisir ses mots clés : les 3 critères à prendre en compte est apparu en premier sur Neocamino.
Feb 15

Search Engine Journal (Angel Niñofranco)

read How Could Your Company Help You Improve Your Physical Health? [POLL] by @A_Ninofranco Here are the best ways for companies to help improve their employees' physical health, according to SEJ's Twitter community.The post How Could Your Company Help You Improve Your Physical Health? [POLL] by @A_Ninofranco appeared first on Search Engine Journal.
Feb 15

Web & SEO (Maximilien Labadie)

read Les meilleurs programmes d’affiliation Lorsqu’on lance un site de niche, il est primordial d’optimiser ses leviers de monétisation en choisissant les bons partenaires pour maximiser ses revenus. Ces partenaires se doivent d’être fiables, rémunérateurs et arrangeants. Pour trouver des partenaires en affiliation, il faut se rendre sur des plateformes d’affiliation mettant en relation partenaires et webmasters. Les meilleures plateformes d’affiliation […]
Feb 15

Arobasenet.com (noreply@blogger.com (Noel Nguessan))

read Twitter pense à un bouton pour “Clarifier” le Tweet et non le "Modifier" Twitter n'a pas de bouton “Modifier”. Ce qui signifie que si vous dîtes quelque chose de stupide ou d’inexacte ou qui est prise en dehors du contexte, vous êtes soit coincés avec ce Tweet pour... ---
Feb 15

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Barry Schwartz)

read Product card buttons pop up on desktop search Google Shopping product panel adds for “details”, “reviews” and “stores” options. Please visit Search Engine Land for the full article.
Feb 15

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Barry Schwartz)

read Google drops mobile app properties from GSC, reminds site owners to remove G+ integrations Google giveth, and Google taketh away — or moveth. And the search giant is emailing Search Console users about these upcoming changes. Please visit Search Engine Land for the full article.
Feb 15

Online Marketing Blog (Lane Ellis)

read Digital Marketing News: LinkedIn’s Live Video, CMI’s New Content Marketing Agency Report, Google on SEO, & Reddit’s $3B Valuation The post Digital Marketing News: LinkedIn’s Live Video, CMI’s New Content Marketing Agency Report, Google on SEO, & Reddit’s $3B Valuation appeared first on Online Marketing Blog - TopRank®.
Feb 15

Search Engine Journal (Tom Baker)

read How to Activate a Sponsorship to Achieve Content Marketing & SEO Goals by @TomBaker_84 Here's how to maximize sponsorships to help you to achieve your content marketing and SEO goals.The post How to Activate a Sponsorship to Achieve Content Marketing & SEO Goals by @TomBaker_84 appeared first on Search Engine Journal.
Feb 15

Arobasenet.com (noreply@blogger.com (Noel Nguessan))

read Twitter teste un nouvel affichage du profil mentionné dans un Tweet Twitter teste une nouvelle façon d'afficher les profils des autres utilisateurs dans l'application mobile sans quitter le fil d’actualités. Lire la suite » ---
Feb 15

Blog AT Internet (Remy Balangué)

read Analytics Suite : les nouveautés de février 2019 Nos Product managers vous font un topo rapide sur les nouveautés de l'Analytics Suite. User Insights & Navigation dispo pour tout le monde, évolution des niveaux 2, AT Connect Klipfolio... L'article Analytics Suite : les nouveautés de février 2019 est apparu en premier sur Blog Digital Analytics.
Feb 15

Webmarketing & co'm (Pierre-Clément Cazon)

read 5 raisons d’utiliser la vidéo verticale dans le Social Media L’usage du format vidéo vertical est à la hausse et tend à se normaliser. Les marques ne peuvent donc plus se permettre de l'ignorer plus longtemps ! ... Cliquez sur le titre pour la suite...
Feb 15

Actualité Abondance (Olivier Andrieu)

read Infographie : Les erreurs les plus courantes dans le maillage interne Le maillage interne est un point important en SEO, parfois un peu trop négligé dans la construction ou la maintenance d'un site web. Voici en infographie les principales erreurs commises par les éditeurs de sites à l'heure actuelle dans ce domaine... Notre infographie du vendredi est proposée aujourd'hui par le site SemRush et propose les […] L’article Infographie : Les erreurs les plus courantes dans le maillage interne est apparu en premier sur Abondance.
Feb 15

Internet-formation : blog (Mathieu Chartier)

read La plateforme française Malt lève 25 millions d’euros… Si vous êtes indépendant ou freelance et que vous ne connaissez pas Malt, il serait peut-être temps de vous y mettre. Fondée en 2013 sous le nom de Hopwork, la start-up parisienne a développé un média social professionnel qui permet aux indépendants d'obtenir des mises en relation voire des missions. [...]
Feb 15

Arobasenet.com (noreply@blogger.com (Noel Nguessan))

read Gmail ajoute plus d'options au menu contextuel du clic droit Il y a moins d'un an que la nouvelle interface utilisateur de Gmail sur ordinateur a été déployée, et de nouvelles fonctionnalités ont été régulièrement ajoutées. Lire la suite » ---
Feb 15

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Frederick Vallaeys)

read Here’s a new script to find the best text for new ads using an n-gram analysis This script analyzes the performance of commonly found word sequences to deliver additional insights about historical ad performance. Please visit Search Engine Land for the full article.
Feb 15

Agence web 1min30, Inbound marketing et communication digitale à Paris (Laurent Coperet)

read La règle des 3R et le marketing créera de la valeur de marque ! Retour sur investissement. Retour sur image. Retour sur l’interactivité. La règle des 3R doit être appliquée pour créer de la valeur de marque. Pourquoi la valeur de marque compte plus encore aujourd’hui […]
Feb 15

Moz Blog (DiTomaso)

read 4 Ways to Improve Your Data Hygiene - Whiteboard Friday Posted by DiTomasoWe base so much of our livelihood on good data, but managing that data properly is a task in and of itself. In this week's Whiteboard Friday, Dana DiTomaso shares why you need to keep your data clean and some of the top things to watch out for. Click on the whiteboard image above to open a high resolution version in a new tab! Video TranscriptionHi. My name is Dana DiTomaso. I am President and partner at Kick Point. We're a digital marketing agency, based in the frozen nor
Feb 15

Search Engine Journal (Matt Southern)

read Google My Business Has New Tools and Tips for Responding to Reviews by @MattGSouthern Google My Business has added a new way for business owners to respond to reviews.The post Google My Business Has New Tools and Tips for Responding to Reviews by @MattGSouthern appeared first on Search Engine Journal.
Feb 14

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Daily Search Forum Recap: February 14, 2019 Here is a recap of what happened in the search forums today...
Feb 14

Search Engine Journal (Matt Southern)

read Twitter is Testing a New Way to View Users’ Profiles by @MattGSouthern Twitter is testing a new way to view profiles of users in the mobile app without leaving the timeline.The post Twitter is Testing a New Way to View Users’ Profiles by @MattGSouthern appeared first on Search Engine Journal.
Feb 14

Search Engine Journal (Matt Southern)

read Instagram Bug is Causing People to Lose Followers by @MattGSouthern Instagram has a confirmed bug that is causing some users to lose a significant number of followers.The post Instagram Bug is Causing People to Lose Followers by @MattGSouthern appeared first on Search Engine Journal.
Feb 14

Quick Sprout (Lars Lofgren)

read Best WordPress Calendar Plugin – (Review Updated for Winter of 2019) WordPress is the most popular content management system. Period. If you have a WordPress site — which you should if your site is a content site — you know how many plugins are available on this platform. There are thousands, literally thousands. I did a search today to see how many WordPress plugins there are. The [click to continue...]
Feb 14

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Barry Schwartz)

read SearchCap: EU link tax, Google service area businesses & match types Please visit Search Engine Land for the full article.
Feb 14

Search Engine Journal (Aysun Akarsu)

read Crawl-First SEO: A 12-Step Guide to Follow Before Crawling by @aysunakarsu This 12-step SEO guide will help you prepare and configure your (or your client's) website properly before crawling.The post Crawl-First SEO: A 12-Step Guide to Follow Before Crawling by @aysunakarsu appeared first on Search Engine Journal.
Feb 14

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Amanda Farley)

read Update your match types and account structure to improve performance, here’s how The relationship between search terms matter and so does your choice between the funnel and category structures. Ted Ives and Adam Seybold explain their management approaches during SMX West. Please visit Search Engine Land for the full article.
Feb 14

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Tests Favicons For Top Stories Google loves testing favicons, they do it all the time, and now Google is testing favicons in the top stories carousel. I am personally able to replicate it using my Mac on Chrome Incognito mode. Jon Henshaw first spotted it and posted it on Twitter yesterday.
Feb 14

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Valentine's Day From Google, Bing, Baidu & The Search Industry Happy Valentine's Day to all of you out there! To celebrate the day, Google, Bing, Yahoo, Baidu and others from the search industry have special logos, Doodles and home page themes - including us.
Feb 14

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Launches Shopping Product Cards Buttons On Desktop Search Google is testing showing product cards in the Google Shopping panel on desktop now. The screen shot comes from Dave Lorrez who does a lot of SEM in the e-commerce space. Glenn Gabe also thinks it is new, espesially for desktop search results.
Feb 14

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Auto Complete Suggestions Design Change Jayesh Vaishnav shared on Twitter a screen shot of Google auto suggest or auto complete might be testing a design change. As you type longer queries, instead of the suggestions showing in full length below, it shows just the upcoming words. Here is a GIF of it in action that I captured, but I asked others and they cannot replicate it.
Feb 14

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Search Console Notification: Mobile App Properties No Longer Supported Google has sent me and others who have verified mobile app profiles in Google Search Console that they are no longer supported. The email says "at the end of March, 2019, Search Console will end support for app properties."
Feb 14

Search Engine Journal (Frederick Vallaeys)

read You’re Doing PPC Ad Tests Wrong – This Script Will Help Ad testing can be time-consuming. This Google Ads script can help you do PPC ad tests the right way.The post You’re Doing PPC Ad Tests Wrong – This Script Will Help appeared first on Search Engine Journal.
Feb 14

Search Engine Journal (Brad Smith)

read How to Pick Memorable Images for Your Content by @bsmarketer Here are four surefire ways to pick memorable images that will make your content more engaging for your readers.The post How to Pick Memorable Images for Your Content by @bsmarketer appeared first on Search Engine Journal.
Feb 14

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Logo On Mercedes Van
Feb 14

Online Marketing Blog (Anne Leuman)

read Lovestruck: Why We’ve Fallen in Love with B2B Content Marketing Once upon a time, in a land of rainbows, butterflies, and evil content overload, a gripping love story is unfolding. But this love affair isn’t what you’d expect — it’s no “Romeo and Juliet” or “Sleepless in Seattle.” Rather, it’s an unlikely courtship with a bond sealed by three little words: Business-to-Business. That’s right. We’ve said. The secret’s out. For the last decade, we’ve been head-over-heels in love with B2B content marketing. We know what you’re thinking. B2B can’t hold a cand
Feb 14

Arobasenet.com (noreply@blogger.com (Noel Nguessan))

read Pourquoi on suit et engage avec les marques sur les réseaux sociaux ? Une nouvelle étude révèle les vraies raisons pour lesquelles les consommateurs suivent les marques sur les médias sociaux, et ce qui les motive à engager avec des publications. Lire la suite » ---
Feb 14

Search Engine Journal (Duane Brown)

read How to Build an Executive/KPI Dashboard to Prove Your PPC Value Here's how to find your key success metric, prove the value of your work, and make your bosses happy.The post How to Build an Executive/KPI Dashboard to Prove Your PPC Value appeared first on Search Engine Journal.
Feb 14

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Greg Sterling)

read EU copyright directive poised to become law, includes licensing fees for search engines Controversial ‘link tax’ and content filtering provisions part of the final language of the Directive. Please visit Search Engine Land for the full article.
Feb 14

Actualité Abondance (Olivier Andrieu)

read Correction orthographique, Search Console et Vidéos : la semaine SEO du 8 au 14 février 2019 Petit rappel sur l'actualité du SEO, du référencement naturel et des moteurs de recherche en France et dans le monde pour la semaine qui vient de s'écouler (du 8 au 14 février 2019)... La newsletter "Actu Moteurs" (hebdomadaire et gratuite) numéro 1052 de cette semaine a été envoyée le jeudi 14 février. Vous pouvez vous […] L’article Correction orthographique, Search Console et Vidéos : la semaine SEO du 8 au 14 février 2019 est apparu en premier sur Abondance.
Feb 14

Actualité Abondance (Olivier Andrieu)

read Comment évaluer la valeur d’un nom de domaine ? Le nom de domaine représente une entité importante, une information et une image capitale dans la vie d'un site web, et notamment en termes de SEO. Il arrive parfois que l'on désire en acheter un déjà existant et mis en vente par son ancien propriétaire. Mais comment évaluer son prix, sa valeur ? Quels sont […] L’article Comment évaluer la valeur d’un nom de domaine ? est apparu en premier sur Abondance.
Feb 14

Actualité Abondance (Olivier Andrieu)

read SEO International. 4ème partie : hébergement et liens Certains sites se doivent de mettre en place une stratégie SEO à l'international pour passer outre la frontière d'un seul pays pour leur visibilité. La prise en compte de cet aspect, de cette évolution et de cette expansion, n'est pas chose simple en SEO et il est surtout très important de partir sur des bases […] L’article SEO International. 4ème partie : hébergement et liens est apparu en premier sur Abondance.
Feb 14

Arobasenet.com (noreply@blogger.com (Noel Nguessan))

read Google Maps permet aux entreprises de répondre aux avis via desktop Google annonce que les propriétaires d'entreprises au sein de Google My Business peuvent maintenant répondre aux avis directement sur Google Maps depuis leur ordinateur. Lire la suite » ---
Feb 14

Actualité Abondance (Olivier Andrieu)

read Comment mettre en place une stratégie de contenu « data driven » Le contenu est ROI ! Oui certes mais il coûte cher, voire très cher ! Réaliser une stratégie de contenu peut sembler complexe à beaucoup d'entre vous, car on imagine tout de suite des réunions qui n'en finissent plus avec des propositions de sujets qui deviennent totalement délirantes et qui s'écartent très rapidement des objectifs […] L’article Comment mettre en place une stratégie de contenu « data driven » est apparu en premier sur Abondance.

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