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Apr 23

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Daily Search Forum Recap: April 23, 2019 Here is a recap of what happened in the search forums today...
Apr 23

Quick Sprout (Lars Lofgren)

read Viral Hacking to Get Hypergrowth The ability to use the product itself to get new visitors is one of the most exciting aspects of growth hacking. Pulling visitors into the top of your funnel is good, and so is pushing them in, but there is something magical about using the product itself to drive traffic. When done well, it can [click to continue...]
Apr 23

Search Engine Journal (Matt Southern)

read Byte, the Follow-Up to Vine, Begins Sending Out Beta Invites by @MattGSouthern Byte, a reboot of Vine from the same creator, has sent out the first 100 invites to its closed beta.The post Byte, the Follow-Up to Vine, Begins Sending Out Beta Invites by @MattGSouthern appeared first on Search Engine Journal.
Apr 23

Quick Sprout (Lars Lofgren)

read The Growth Hacking Process to Supercharge Your Revenue Every world-class growth hacker relies on a series of steps in their growth process. We’ve broken down the six core steps below. Define Actionable Goals Everything begins by focusing on a narrow, actionable goal. This is important because a growth hacker can easily have a focus that is so broad it becomes meaningless. Yes, the [click to continue...]
Apr 23

Search Engine Journal (Matt Southern)

read Facebook Lets Users Share 3D Photos in Stories by @MattGSouthern Facebook is expanding 3D photos to stories and offering two new ways to create them.The post Facebook Lets Users Share 3D Photos in Stories by @MattGSouthern appeared first on Search Engine Journal.
Apr 23

Search Engine Journal (Matt Southern)

read 72% of People Have Used Voice Search Through a Digital Assistant in 2019 by @MattGSouthern A study from Microsoft on consumer adoption of voice technology in 2019 shows that most people are using voice search.The post 72% of People Have Used Voice Search Through a Digital Assistant in 2019 by @MattGSouthern appeared first on Search Engine Journal.
Apr 23

Quick Sprout (Lars Lofgren)

read How to Activate Users Now you have visitors to your product, but that’s the problem. They are just visitors. You’ve found a way to get them to come to your product, but if this is all you do then they will bounce at an incredibly high rate. Your goal is to activate them. Activation is the act of getting [click to continue...]
Apr 23

Quick Sprout (Lars Lofgren)

read Pull Strategies for Getting More Visitors So, you want to get new visitors to your site? There are three fundamental ways to get traffic. No more. No less. You can pull people in, push people in, or you can use the product to get people in. These are the 3 p’s of getting traffic. What’s the difference in these methods? I’m [click to continue...]
Apr 23

Search Engine Journal (Matt Southern)

read 54% of Users Have Bought a Product Right After Seeing it on Instagram by @MattGSouthern A Facebook-commissioned study of 21,000 Instagram users reveals how they interact with brands and the impact it has on sales.The post 54% of Users Have Bought a Product Right After Seeing it on Instagram by @MattGSouthern appeared first on Search Engine Journal.
Apr 23

Search Engine Journal (Matt Southern)

read Instagram May Hide Like Counts to Reduce the Sense of Competition by @MattGSouthern Instagram is considering hiding like counts on posts to reduce the sense of competition amongst users.The post Instagram May Hide Like Counts to Reduce the Sense of Competition by @MattGSouthern appeared first on Search Engine Journal.
Apr 23

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Search Engine Land)

read Final call to enter the 2019 Search Engine Land Awards Time is running out to wrap up your submissions for the 4th annual Search Engine Land Awards! That’s right – the final entry deadline is just a little more than a week away, Friday, April 13th at 11:59PM PST. Please visit Search Engine Land for the full article.
Apr 23

Search Engine Journal (Aleh Barysevich)

read How to Audit Your Internal Links by @ab80 Are poorly structured internal links hurting your site’s performance. Here's what to look for when auditing your internal links.The post How to Audit Your Internal Links by @ab80 appeared first on Search Engine Journal.
Apr 23

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google: Nofollow Link Attribute Is Working Fairly Well Google's John Mueller said on Twitter that the nofollow link attribute has been and still is working fairly well. He added hasn't "seen many cases of sites causing themselves significant issues, or of pages not getting credit in quite some time."
Apr 23

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Home & Assistant Listings May Need Google Guaranteed Label You've seen the Google local services ads before, they have the Google Guarantee label on them. But when the Google Assistant started showing ads, people asked how does one not pay to show up in the local listings if you need the guarantee label but those come from local services ads.
Apr 23

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Search Console Coverage Report Delayed 16 Days & Counting It is now 16 days and counting since the Google Search Console Coverage report has been updated. Two-weeks later than the normal two-day delay and there is no end in sight. I've been seeing complaints pointed at Google's John Mueller on Twitter with zero response.
Apr 23

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google My Business: POI Establishment Category I am seeing reports of business owners and local SEOs saying they are seeing a new category being added to some of the business listings they manage. The category is called POI Establishment and folks are confused what this is about, espesially because it can be mixed with their real categories, like barber shop, hair salon, etc.
Apr 23

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google: AJAX/XHR Calls Can Impact Crawl Budget Google's Gary Illyes posted on Twitter this morning that he updated the crawl budget post from January 2017 to explicitly say that AJAX (i.e. XHR) calls were added to the list of things that will consume your site's crawl budget.
Apr 23

Search Engine Journal (Tony Wright)

read Winter Is Coming: SEO During Economic Downturns by @tonynwright When the economy inevitably tanks, SEO professionals can thrive. But you need to prepare now. Here's how.The post Winter Is Coming: SEO During Economic Downturns by @tonynwright appeared first on Search Engine Journal.
Apr 23

Get Elastic Ecommerce BlogGet Elastic Ecommerce Blog (Marie Johnson)

read How chatbots can optimize customer experience (CX) Whether your business is B2B or B2C, there are many ways in which chatbots can improve your total customer experience. From answering customer questions, to recommending products, to improving efficiencies in the sales funnel, chatbots are a growing tech trend that will soon become a staple in business operations. The post How chatbots can optimize customer experience (CX) appeared first on Get Elastic Ecommerce Blog.
Apr 23

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Greg Sterling)

read New European Google local SERPs prompt users to ‘find results on’ other sites Google appears to be trying to prevent a formal local search antitrust complaint. Please visit Search Engine Land for the full article.
Apr 23

Search Engine Journal (Jenny Halasz)

read Will Nofollowed Internal Links Impact Your SEO? by @jennyhalasz Will using the nofollow attribute on internal links really make Google suspicious and negatively impact SEO? Find out here.The post Will Nofollowed Internal Links Impact Your SEO? by @jennyhalasz appeared first on Search Engine Journal.
Apr 23

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Views From Google Milan Office
Apr 23

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Barry Schwartz)

read Google confirms AJAX (i.e. XHR) calls consume crawl budget One more thing to look at if you need to optimize your crawl budget for the most efficient Googlebot crawl of your pages. Please visit Search Engine Land for the full article.
Apr 23

Online Marketing Blog (Nick Nelson)

read Top Takeaways from LinkedIn’s New ‘Enlightened Tech Buyer’ Report Technology is one of the fastest-growing B2B sectors, for reasons that are self-evident. As new solutions and innovations continue to enhance the way businesses operate across every industry, every key department has increasing tech needs and buying power these days. The folks at LinkedIn* recently released a 2019 global report, The Enlightened Tech Buyer: Powering Customer Decisions from Acquisition to Renewal, and it merits attention from marketers of all stripes. As the “enlightened” descri
Apr 23

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Barry Schwartz)

read Google starts showing more images in the web search results It might be time for you to focus a bit more on image SEO. Please visit Search Engine Land for the full article.
Apr 23

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Anders Hjorth)

read The time has come to optimize for IRLs rather than URLs Drive-to-store strategies have reached a tipping point where they can play a significant role in improving performance of online marketing due to more reliable tracking methods. Please visit Search Engine Land for the full article.
Apr 23

Search Engine Journal (Roger Montti)

read Google Reportedly Tolerated Non-Search Spam by @martinibuster Ex-Googler tweets how and why Google tolerated spam on it's non-search side of products.The post Google Reportedly Tolerated Non-Search Spam by @martinibuster appeared first on Search Engine Journal.
Apr 23

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Sponsored Content: Provided By IBM With Insider Studios)

read A new customer experience, how AI is changing marketing Armed with data and insights, Watson Marketing empowers marketers to know their customers better than ever and help drive loyalty. Please visit Search Engine Land for the full article.
Apr 23

Search Engine Journal (Atomic Reach)

read Why You Need AI for SEO Success in 2019 by @Atomic_Reach Here's why using AI for SEO can help improve your rankings, develop more cohesive strategies, and create better content.The post Why You Need AI for SEO Success in 2019 by @Atomic_Reach appeared first on Search Engine Journal.
Apr 22

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Daily Search Forum Recap: April 22, 2019 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...
Apr 22

Quick Sprout (Lars Lofgren)

read Push Strategies for Getting More Visitors A push strategy usually involves interrupting the content that is being consumed. You aren’t the tweet they want to read, but instead, you’re the tweet ad that they read on their stream. You aren’t the YouTube video they want to watch, but you are the pre-roll ad that they watch to get to the content [click to continue...]
Apr 22

Quick Sprout (Lars Lofgren)

read Get the Word Out With Public Relations You’ve launched an amazing product or service. Now what? Now, you need to get the word out. But you’re on a budget and can’t afford the $10K a month to hire a fancy agency and put out press releases. That’s fine. You’re better off executing you’re on strategy or hiring a really awesome consultant. When [click to continue...]
Apr 22

Quick Sprout (Lars Lofgren)

read How to Tell Your Brand’s Story Human-to-human connections are the heart and soul of business. At the end of the day, you’re dealing with people — your company is solving problems, alleviating pain points, and providing delightful customer experiences. Revenue is something that happens as a byproduct of a sound business model and a positive customer experience. Storytelling is a powerful [click to continue...]
Apr 22

Quick Sprout (Lars Lofgren)

read Drive Sales With Affiliate Marketing Connections are the heart of online marketing. Affiliate programs take that concept to the next level. Let’s say that you’re running a company that specializes in shoes. Your customer base knows that you’re a shoe expert but also values your input on other high quality products — like handbags. Maybe your customers have asked you [click to continue...]
Apr 22

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Greg Sterling)

read Google takes baby steps to monetize Google Assistant, Google Home There’s a multi-faceted revenue model starting to emerge. Please visit Search Engine Land for the full article.
Apr 22

Stone Temple Consulting - Digital Marketing Excellence (Mark Traphagen)

read Why Three Priorities Should Guide Your Content Marketing – Here’s Why #211 Content marketing is a complicated and relatively young practice. What really matters to achieve success? In this episode of the award-winning Here’s Why digital marketing video series, Mark Traphagen gives you the three top priorities to get ROI from your content strategy. Don’t miss a single episode of Here’s Why with Mark & Eric. Click the subscribe... Read More >
Apr 22

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Ginny Marvin)

read New Google smart bidding signals coming: price competitiveness, seasonality for Shopping campaigns Mobile app ratings will also soon be among the signals Google uses in automated bidding. Please visit Search Engine Land for the full article.
Apr 22

Search Engine Journal (Jeremy Knauff)

read 5 Easy SEO Wins with Powerful Results by @jeremyknauff These five easy SEO wins will help you get more out of your efforts and sprint past your competitors.The post 5 Easy SEO Wins with Powerful Results by @jeremyknauff appeared first on Search Engine Journal.
Apr 22

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Defends Search Results: No Influence On Ads Or Google Analytics Here we have Danny Sullivan, who now works at Google, defending Google's organic, free search results. He said again, Google's organic results are not influenced by ads, the Google Ad program and also Google Analytics has no influence on Google's organic results.
Apr 22

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read 2019 Earth Day Logos From Google, Bing, Yahoo, Baidu & More Today is Earth Day and for the special day the search industry has some special logos and themes. Google has an animated Doodle, Bing has a pretty home page, Baidu has a GIF logo, Yahoo even has a special logo.
Apr 22

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google: It's Easy To Read Between The Lines As you all know from reading this blog, I try hard to read between the lines when it comes to what Google and Googlers are saying. I try not to stretch that too much but I do use my 15+ years of history of covering Google to kind of help me with those calls. I am not always right and John Mueller of Google warns of us being careful with that.
Apr 22

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Emails Some Publishers About Google AdSense Changes Google has supposedly sent out emails announcing upcoming changes to the AdSense platform in the upcoming weeks. I have not personally received such an email but there are some in the WebmasterWorld forums that received it. It covers changes to the "Your Ads tab."
Apr 22

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google & Brackets - How Google Use Brackets In Search I noticed over the past couple weeks, when Google announced the before and after search commands that some SEOs didn't realize that when Google uses brackets, it is there way of quoting a search phrase. Google can't really use quotes because people can search using with quotes but brackets are safer.
Apr 22

Search Engine Journal (Jason Hennessey)

read 6 Ways Email Marketing Can Amplify Your SEO Results by @jasonhennessey Here are six ways you can use email marketing to rapidly boost your SEO results.The post 6 Ways Email Marketing Can Amplify Your SEO Results by @jasonhennessey appeared first on Search Engine Journal.
Apr 22

Get Elastic Ecommerce BlogGet Elastic Ecommerce Blog (Anurag Vishwakarma)

read Why you need to consider animated videos in your social media strategy [infographic] This infographic explains why animated videos can be a great asset in your social media strategy, especially for promotion and advertisement. The post Why you need to consider animated videos in your social media strategy [infographic] appeared first on Get Elastic Ecommerce Blog.
Apr 22

Search Engine Journal (Alexander Kesler)

read Landing Page Best Practices: 10 Top Tips for Writing Copy That Converts by @alexanderkesler Ready to capture more leads? These 10 best practices will help you build landing pages that accelerate your buyer’s journey.The post Landing Page Best Practices: 10 Top Tips for Writing Copy That Converts by @alexanderkesler appeared first on Search Engine Journal.
Apr 22

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Mortal Kombat Arcade Game At The GooglePlex
Apr 22

Online Marketing Blog (Lee Odden)

read 10 Inspiring Examples of B2B Influencer Marketing in Action While Instagram influencer marketing is expected to hit $8 billion in spend by 2020, the growth trajectory of influencer marketing is not limited to consumer brands. B2B companies are also realizing the value of collaborating with influential experts for marketing purposes and count the practice as one of the top 4 tactics planned for 2019, according to a study by Spiceworks of B2B tech marketers in North America and Europe. Many B2B brands are considering engaging influencers for marketing bu
Apr 22

Search Engine Journal (Roger Montti)

read Google’s John Mueller Discusses Changing Role of Links in Ranking by @martinibuster Google's John Mueller discusses how the value of links may be context sensitive.The post Google’s John Mueller Discusses Changing Role of Links in Ranking by @martinibuster appeared first on Search Engine Journal.
Apr 21

Search Engine Journal (Pierre Zarokian)

read 7 Expert Tips to Protect Your Online Reputation by @pierrezarokian Here is some detailed advice that will help you protect your reputation online.The post 7 Expert Tips to Protect Your Online Reputation by @pierrezarokian appeared first on Search Engine Journal.
Apr 21

Search Engine Journal (Roger Montti)

read Android Update Impact on European Search Marketing by @martinibuster Google announced changes to Android that may affect it’s search and browser dominance in Europe. Every Android user in Europe will soon be asked to make a choice of what browser and search service the users wishes to use. Impact to Search Marketing The update will be rolling out over the coming weeks. It will impact current and new Android device users. It may be useful to follow European user trends. Significant changes may impact how search marketing from PPC to organic search is conducted. Th
Apr 20

Search Engine Journal (Roger Montti)

read Google’s John Mueller Discusses TF-IDF Algo by @martinibuster Google's John Mueller explains the role of TF-IDF in how web pages are ranked.The post Google’s John Mueller Discusses TF-IDF Algo by @martinibuster appeared first on Search Engine Journal.
Apr 20

Get Elastic Ecommerce BlogGet Elastic Ecommerce Blog (Michael Usiagwu)

read Ecommerce challenge: Page speed optimization Page speed can either make or break the user experience. Waiting for a website to load is no different than standing in line. Slow page load time dramatically increases the website bounce rate – a 4-second delay in page response results in a 25% abandonment rate. This article outlines the three ways to improve page speed optimization. The post Ecommerce challenge: Page speed optimization appeared first on Get Elastic Ecommerce Blog.
Apr 19

Search Engine Journal (Matt Southern)

read Official AMP Plugin for WordPress Now Supports AMP Stories by @MattGSouthern A new version of the official AMP plugin for WordPress supports the creation of AMP Stories.The post Official AMP Plugin for WordPress Now Supports AMP Stories by @MattGSouthern appeared first on Search Engine Journal.
Apr 19

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Daily Search Forum Recap: April 19, 2019 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...
Apr 19

Search Engine Guide : Small Business Search Marketing

read SEO Hacks for Beginners: Quick Tips to Get Started Today by Robert Clough Bogged down by dense SEO guides and high-level tips from experts? Never fear! Here's a simple explanation of SEO and how to get started. In this post, you'll get some quick tips and easy-to-understand advice that will reveal: What SEO is Why you need SEO for your website Quick SEO tips for beginners ...so that you can get started with SEO fast! Keep reading to learn more. Why SEO? In order to understand why you need SEO, you probably should first learn exactly what SEO i
Apr 19

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Greg Sterling)

read Searching for facts, directions, local businesses are top digital assistant use cases, says survey Smart speaker ownership jumped from 23 percent to 45 percent of respondents since last year’s survey from Microsoft. Please visit Search Engine Land for the full article.
Apr 19

Search Engine Journal (Matt Southern)

read Google My Business Suggests Positive Reviews to Share as Posts by @MattGSouthern Google My Business is launching a new feature which will help business owners showcase positive reviews.The post Google My Business Suggests Positive Reviews to Share as Posts by @MattGSouthern appeared first on Search Engine Journal.
Apr 19

Search Engine Journal (Sam Marsden)

read How to Take Search Console to the Next Level with Google Data Studio by @sam_marsden Learn how to get more out of Search Console data by using it in combination with Google Data Studio.The post How to Take Search Console to the Next Level with Google Data Studio by @sam_marsden appeared first on Search Engine Journal.
Apr 19

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (George Nguyen)

read Is link building dead? Depends on who you talk to Some SEOs argue any form of proactive link building is a waste of time. Some say it should be apart of any SEO strategy. So which is it? Please visit Search Engine Land for the full article.
Apr 19

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Posts Supports Highlighting Customer Testimonials & Reviews Google posted on Twitter that within Google My Business you can now highlight and post automatically suggested reviews as customer testimonials. Google said "Google My Business now provides suggested posts to help you showcase positive reviews. These posts are automatically suggested based on 4 or 5-star reviews recently left for your business."
Apr 19

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google: We Don't Hand Rank Web Pages, It Would Be Impossible Google's John Mueller said on Twitter that Google does not manually hand rank any web page. He added the web is too big for that and if they tried, it would be impossible.
Apr 19

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Submit Questions Around JavaScript SEO For Google As you know, Google posted their last video on their JavaScript videos for SEO yesterday. But now that the first part of the series is over, Martin Splitt from Google wants to keep it going. He asked folks to post their ideas and questions in this Google form - so he can make new videos that may be useful to developers and SEOs on this topic.
Apr 19

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Might Change How NoIndex In Robots.txt Works For years Google has been communicating and we've been reporting that Google does not support using the noindex direction within your robots.txt file. Well, people still use it and now Gary Illyes from Google is on the case - he may end up making sure it completely doesn't work.
Apr 19

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Search Console URL Parameters Tool May Change Google's John Mueller hinted on Twitter that the URL parameter tool that was added to Google Search Console in 2009 may not be 100% ported to the new Google Search Console. He said Google may make the tool evolve versus make it a 1 to 1 switch over.
Apr 19

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Search Buzz Video Recap: Google Bugs, Navigation Removal, AMP Updates, OMG I Donâ��t Know & More This week, we covered the ongoing Google bugs, this time with Google News indexing, Search Console issues, and other issues with Google. Google also is unaware of a...
Apr 19

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Digital Marketing Depot)

read 3 steps to signing more clients Learn how agencies can use marketing automation to build their brand and acquire new clients. Please visit Search Engine Land for the full article.
Apr 19

Search Engine Journal (Jeremy Moser)

read Why Content ‘Tactics’ Fail You & How to Become Relevant by @jamarketer Content tactics promise game-changing results. But most die hard and fast. Here's how to become relevant without them.The post Why Content ‘Tactics’ Fail You & How to Become Relevant by @jamarketer appeared first on Search Engine Journal.
Apr 19

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Steve Costanza)

read New customer acquisition vs. retention: 7 best practices for search Here’s how retailers should map their audience strategy for new-versus-returning customers to search. Please visit Search Engine Land for the full article.
Apr 19

Search Engine Journal (Lucinda Honeycutt)

read Maintaining Work-Life Balance Is Essential to Self-Care by @LEHoneycutt In 2016, life forced me to redefine and achieve work-life balance. Here's how personal struggles made me change everything.The post Maintaining Work-Life Balance Is Essential to Self-Care by @LEHoneycutt appeared first on Search Engine Journal.
Apr 19

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google AMP Kimonos At AMP Conf
Apr 19

Online Marketing Blog (Lane Ellis)

read Digital Marketing News: Influencers Try Escapex, Gating B2B Content, YouTube’s Quality Watch Time, & Pinterest Conversions The post Digital Marketing News: Influencers Try Escapex, Gating B2B Content, YouTube’s Quality Watch Time, & Pinterest Conversions appeared first on Online Marketing Blog - TopRank®.
Apr 19

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Barry Schwartz)

read Google Posts can now highlight customer testimonials in some countries Let your customers highlight your business with a new form of Google Posts. Please visit Search Engine Land for the full article.
Apr 19

Search Engine Journal (Roger Montti)

read Free Google AI Image Analysis Tool by @martinibuster Google's AI/Machine Learning tool demonstrates how an algorithm can understand an image.The post Free Google AI Image Analysis Tool by @martinibuster appeared first on Search Engine Journal.
Apr 19

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Mordy Oberstein)

read Why featured snippets could be less of a win going forward The evolution of the SERP feature is going to steal traffic away from content creators, but it can still be a win. Here’s why. Please visit Search Engine Land for the full article.
Apr 19

Moz Blog (randfish)

read The One-Hour Guide to SEO: Link Building - Whiteboard Friday Posted by randfishThe final episode in our six-part One-Hour Guide to SEO series deals with a topic that's a perennial favorite among SEOs: link building. Today, learn why links are important to both SEO and to Google, how Google likely measures the value of links, and a few key ways to begin earning your own. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. We
Apr 18

Search Engine Journal (Matt Southern)

read Facebook is Testing Upvotes and Downvotes for Comments by @MattGSouthern Facebook has been spotted testing the ability for users to upvote and downvote comments.The post Facebook is Testing Upvotes and Downvotes for Comments by @MattGSouthern appeared first on Search Engine Journal.
Apr 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Daily Search Forum Recap: April 18, 2019 Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...
Apr 18

Quick Sprout (Lars Lofgren)

read The Power Of Emotional Marketing Consumers think with both their rational and emotional brains. Study after study says that when we buy, it’s for emotional reasons. Logic comes into play when we try to justify the money we have (or are about to) spend — especially when we’re giving into our wants. Here is what one Psychology Today article says [click to continue...]
Apr 18

Search Engine Guide : Small Business Search Marketing

read 5 of the Best Online Law Firm Marketing Strategies in 2019 by Robert Clough There are more than 47,000 law firms currently operating in the US and 1.1 million licensed attorneys. This makes winning clients seem like a daunting task. However, with the right law firm marketing strategies, you can cut out the competition. When done right, you'll have dozens of clients knocking at your door. Effective SEO on your website and correct use of social media platforms like LinkedIn can take your business to the next level. To learn about three of the most i
Apr 18

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Adam Dorfman)

read Here’s how digital word of mouth and search have converged Smart companies can shape their reputations and visibility with online word of mouth and careful attention to customer feedback. Please visit Search Engine Land for the full article.
Apr 18

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (George Nguyen)

read AMP WordPress plugin now supports Stories Latest update lets publishers create Stories without HTML, CSS or JavaScript experience. Please visit Search Engine Land for the full article.
Apr 18

Search Engine Journal (Julie Joyce)

read 20 Awesome Sources of Free Data by @JulieJoyce Looking for credible data sources for your next marketing campaign? Here are 20 top sources of free information.The post 20 Awesome Sources of Free Data by @JulieJoyce appeared first on Search Engine Journal.
Apr 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google Uploads Last JavaScript SEO Video: Dynamic Rendering For JavaScript Sites Google's Martin Splitt has uploaded his last video in the series of videos around JavaScript and SEO yesterday, this one was on the topic of dynamic rendering. It goes over how and when to use dynamic rendering on your JavaScript sites.
Apr 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read John Mueller "I Love Cheese" Tweet On A T-Shirt
Apr 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Navigation Removal Trick Impacting Google Rankings Algorithm? An SEO, I believe his name is Alexander, asked John Mueller of Google in this morning's video hangout if Google is aware of a trick some sites are using to combat any negative impact from the August 1st medic update. John was unaware and confused by the strategy, saying he would only see a downside to removing a site's navigation in terms of how it would hurt the site's ranking in Google.
Apr 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Poll: Do Google Posts Help Your Google Local Rankings? A thread at the Local Search Forums has different local SEOs saying different things about how Google Posts helps their local rankings in Google Maps and local. Some say it helps, some say it doesn't help and some don't know either way.
Apr 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google's Paul Haahr: Search Engines Consider Spam Fighting A Competitive Advantage Google's Paul Haahr, a ranking lead in the search department, said on Twitter that he believes that "web search engines have considered spam-fighting a core competency (and competitive advantage) since the early days."
Apr 18

Search Engine Roundtable (barry@rustybrick.com (Barry Schwartz))

read Google AdSense Notification: Your payment amount is higher than your chosen form of payment Yesterday, tons of Google AdSense publishers noticed alerts and notifications in the AdSense console that read "Your payment amount is higher than your chosen form of payment." They didn't know what to do and I saw tons and tons of complaints from publishers. It seems as of this morning the notification went away but I have yet to see a confirmation from Google on this issue.
Apr 18

Search Engine Journal (Dave Davies)

read How Search Engines Display Search Results by @beanstalkim Let's look at how Google displays search results and the main components of a generic search engine results page (SERP).The post How Search Engines Display Search Results by @beanstalkim appeared first on Search Engine Journal.
Apr 18

Quick Sprout (Quick Sprout Editorial)

read How to Build Quality Links From Resource Pages Every website needs to prioritize link building. Regardless of your business type or industry, backlinks help drive more traffic to your website and are great for SEO purposes. So where should you start? Resource pages need to be a major component of your link building strategy. In fact, 56% of webmasters say that they use [click to continue...]
Apr 18

Get Elastic Ecommerce BlogGet Elastic Ecommerce Blog (Michael Rasmussen)

read 5 reasons CMOs should care about their commerce architecture Architecture matters, now more than ever, and the winners in the online battle are going to be the ones who have a platform that scales to meet demand, costs less to operate, and is flexible and adaptable to the future. The post 5 reasons CMOs should care about their commerce architecture appeared first on Get Elastic Ecommerce Blog.
Apr 18

Search Engine Journal (Amy Bishop)

read How to Make Google Search Partners Work for You by @hoffman8 Here are some best practices that will help improve your performance in the Google Search Partners network.The post How to Make Google Search Partners Work for You by @hoffman8 appeared first on Search Engine Journal.
Apr 18

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Greg Sterling)

read Google to offer browser, search-app choices in Android Europe set-up flow Users will be asked to choose from among five search and browser apps in randomized order. Please visit Search Engine Land for the full article.
Apr 18

Online Marketing Blog (Anne Leuman)

read Everything Old Is New Again: Why & How to Refresh B2B Content Content creation—it’s the linchpin of our B2B content marketing strategies. And 56% of B2B content marketers have upped their investment in content creation over the past year—more than any other spending area. Without a steady cadence of fresh, quality content we can’t proactively adapt to our audience’s changing needs nor consistently reach, inform, engage, entertain, or inspire action within them. And for most content marketers, this effort is often grounded in creating net-new content. Bu
Apr 18

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (George Nguyen)

read Some cheers, a few sneers for Google’s URL solution for AMP Solution addresses one of the most prominent AMP criticisms, but its implementation doesn’t come without controversy. Please visit Search Engine Land for the full article.
Apr 18

Moz Blog (meagar8)

read 4 Unconventional Ways to Become a Better SEO Posted by meagar8Let’s get real for a moment: As much as we hear about positive team cultures and healthy work environments in the digital marketing space, many of us encounter workplace scenarios that are far from the ideal. Some of us might even be part of a team where we feel discouraged to share new ideas or alternative solutions because we know it will be shot down without discussion. Even worse, there are some who feel afraid to ask questions or seek help because their workplace culture do
Apr 18

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing (Wesley Parker)

read Track Quality Score daily with this advanced Adwords script This script will help you measure the impact of your optimizations on a daily basis. Please visit Search Engine Land for the full article.
Apr 18

Search Engine Journal (Matt Southern)

read Twitter’s ‘Hide Replies’ Feature is Set to Roll Out in June by @MattGSouthern A new Twitter feature which allows users to hide replies to their tweets is set to launch this June.The post Twitter’s ‘Hide Replies’ Feature is Set to Roll Out in June by @MattGSouthern appeared first on Search Engine Journal.
Apr 18

Quick Sprout (Lars Lofgren)

read How to Avoid Friction Points for Your Customers There’s many things we can do in order to encourage people to purchase. But if we’re not careful… We’ll push people away. These are friction points, points in our marketing and business that PUSH customers away. In many cases, we don’t even realize it. Friction points are one of the top reasons why your prospects [click to continue...]

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